“Motivating the Middle” author T.J. Sullivan to speak Thursday at Roanoke

by rcnewsblog on September 10, 2013

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Do you consider yourself a leader on campus? Have you struggled to find students to get involved in your campus organization?

Now is your chance to learn from an award-winning speaker and author, how to engage students in all types of organizations.

T.J. Sullivan, author of “Motivating the Middle” and a member of Pi Kappa Phi Fraternity, will speak at 9 p.m. Thursday, Sept. 12 in the C. Homer Bast Center at Roanoke College. This free motivational program focuses on the different levels of engagement in all types of organizations — leadership groups, fraternities and sororities, student government and more.

Sullivan, whose visit to Roanoke comes during Greek Week, will challenge student leaders to think creatively, take chances and make the most of every leadership opportunity.

Sullivan is the co-founder and CEO of Campuspeak, an agency that provides educational speakers and interactive workshops to colleges and universities across the country.

Sullivan himself is a frequent speaker on campuses and at collegiate conferences every year. To date, he has spoken to more than 2 million students, encouraging student leaders to take risks, try new approaches, confront apathy and ignite passion in their organization. His blog on student leadership has received several recognitions.

In 2010, Sullivan published “Motivating the Middle: Fighting Apathy in College Student Organizations,” one of the country’s top-selling books on student leadership. In his book, Sullivan advocates for students and officers to start focusing on the middle-third members who hate drama, care about your organization and play a supporting role. He encourages student leaders to stop focusing on the bottom-third members, those who “check out” or cause problems.

To learn more about Sullivan and his mission visit http://tjsullivan.com/

–Morgan Conroy ’14

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